Stuttgart – Mercedes-Benz builds the world’s most desirable coupés – a claim which the Stuttgart-based car maker is underlining at the 2008 Paris Motor Show with its ConceptFASCINATION design study. This unique vehicle, whose innovative and unconventional proportions interpret the emotional appeal of a coupé in a new way, represents an exciting and intelligent combination of sporty and elegant design with stylish practicality. Wood, aluminium and smoked glass give a particularly exclusive look and feel to the luggage compartment which incorporates a refrigerated compartment and a humidor as well as offering a large load space. These attributes embody the two objectives of ConceptFASCINATION – to provide a high level of practical usability and to create a coupé which appeals to the heart with fast, thrilling lines. In developing this design study, Mercedes-Benz has given fresh impetus to the long-established (although now rarely seen) “shooting brake”, a vehicle category with its own distinctive charisma. Freed from the constraints of a specifications book, the designers have created an automotive sculpture with great aesthetic appeal which once again demonstrates Mercedes-Benz’s high level of design expertise.
ConceptFASCINATION is a unique jewel of compelling automotive design which is distinguished by its irresistibly dynamic lines yet still offers the benefits of a large luggage compartment. A particularly notable feature of the design is that the practical load space develops organically from the exciting and elegant lines of this lifestyle coupé, giving it its special charisma. Inside, the tone is set by fine, exceptional materials hand-crafted to the highest standard. Absolute perfection and attention to detail make this design study an incomparable gem which conveys at one and the same time a sense of sporty forward movement and elegance, savoir-vivre and exclusivity of the highest level.
Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG, commented: “This design study continues the long tradition of exciting coupés from Mercedes-Benz in impressive style. With its emotionally appealing lines, ConceptFASCINATION offers a completely new interpretation of the coupé. Its aesthetic, dynamic looks and painstakingly crafted details ensure that this study meets the highest design standards.“
Driven by a new, powerful and economical four-cylinder diesel engine
Not content with just indulging the senses, the ConceptFASCINATION design study impresses with its technical underpinnings, too. These are drawn from the new E-Class and include the new four-cylinder diesel engine which features BlueTEC technology and develops 150 kW/ 204 hp from a displacement of 2.2 litres.
Dr Thomas Weber, Daimler AG board member with responsibility for Research and Development at Mercedes Benz Cars, said: “The show car not only demonstrates a fascinating, new design idiom, but - with our new, high-performance and economical diesel drive system using BlueTEC technology - shows that Mercedes-Benz vehicles will also set standards in the future in terms of sustainability as well as emotional appeal, driving pleasure and comfort.”
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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| Mercedes-Benz Concept FASCINATION |
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